The Communications and Events Committee is focused on telling our life science and biotechnology story. Members will support all three of the other committees in terms of necessary marketing functions. This committee will also forge partnerships with other groups, associations and councils related to the industry. Most importantly, the Communications and Events Committee is responsible for developing creative means to build the bioOrlando brand.

OBJECTIVES

• Build local awareness of the depth and breadth of Metro Orlando's life science industry.
• Build awareness and support for bioOrlando.
• Educate Florida legislators about the infrastructure requirements of the state's growing life science industry. Build support for funding key initiatives with the ability to impact this industry's growth in our state.
• Serve as an information clearinghouse for the region's life science and biotechnology industry.
• Work with the Metro Orlando EDC’s public relations team to collect and disseminate information about the region’s life science/biotechnology industry to media on local, national and international basis.
• Develop talking points and key messages to be shared with Florida legislators. Determine process through which that information will be shared with legislators.
• Implement and publicize local, regional, national, and international efforts to create new relationships and market life science and biotechnology activities.
• Use life science and biotechnology resource information for active publicity and strategic marketing.
• Develop and maintain an active website, brochures, and other bioOrlando marketing materials.
• Work closely with all bioOrlando committees to support communication needs, especially to publicize programs and outcomes.